Lailany Sierra

Lailany Sierra

Lead Coach - Business and Organizational Development


About Lailany

Lailany is currently the Vice President of Human Resources for IgnitionOne, a digital marketing technology company with over 450 employees in 17 offices across 10 countries. She is responsible for all global human capital programs and initiatives, ensuring that the HR practices implemented match a strategic, creative and entrepreneurial culture.
Lailany has spent a busy two years at IgnitionOne managing a successful management buyout (MBO) and the acquisition and integration of two companies. Her main priority now is to develop and implement strategic initiatives to ensure the successful recruitment, development and retention of top talent.
Prior to joining IgnitionOne, Lailany spent 12 years in Human Resources leadership roles, most recently as the US Head of HR for LA based IMAX Corporation, and prior to that at ESPN and The Walt Disney Company supporting the media and entertainment divisions in the US as well as Europe and Asia.

Originally from NYC, Lailany spent time living in Buenos Aires, London, Hong Kong and Los Angeles before returning home in 2013 to join IgnitionOne and embark on the world of adtech.

Lailany currently volunteers as a Career Coach at Dress for Success and as a Career Mentor at StreetWise Partners. She is a Board Member at Re:LIFE Inc. and L.O.V.E (Latinas on the Verge of Excellence) and also provides Career Coaching services to women with a focus on empowering clients to reach their financial and professional potential.


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